SEO Content

How to Align Content with Search Intent

How to align your web content with search intent

Search intent describes the purpose of an online search. It could be information based, transaction based, or someone could be searching for a particular website. Search engines like Google are constantly updating their algorithms to rank pages that provide the most relevant information according users’ search intent. Semantic search has evolved. This means that search Read more …

Short-tail Keywords

Short-tail Keywords

Whether you are formulating an SEO strategy or a PPC Strategy, targeting the right types of keywords will play a big part in the success thereof. When you are targeting the right keywords, your website will receive more views, more qualified traffic, and, ultimately, more conversions. Short-tail keywords form a fundamental part of any keyword Read more …

Structured Data: What You Need to Know

Structured Data

Around March 2016, Google added structured data to its ranking factors algorithm. So adding it to your site as part of your on-page SEO strategy could help you get better search rankings

Content for SEO, What to Consider

SEO-Content

In case you haven’t read through our other articles yet (and we seriously recommend you do) we’ll say it again: content is one of most important assets in your SEO strategy.

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