MUM

Google Multitask Unified Model (MUM)

Google Multitask Unified Model (MUM)

Google’s Multitask Unified Model (MUM) is an AI-powered algorithm that uses machine learning to deliver better search results to complex, nuanced queries. Introduced in May 2021 during the Google IO Conference, it is one of the biggest updates Google has launched to date. It’s expected to revolutionise the way Google understands information and delivers search Read more …

7 SEO Trends for 2022 That Will Be Crucial for Success

SEO is an important strategy to get more people to visit your site. By ranking high on Search Engine Results Pages (SEO is constantly changing. In recent years, we’ve seen an evolution in algorithms, the rise of the mobile web and a complete re-thinking of Google search engine results pages (SERPs) with new features added. Read more …

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