Keyword Research

4 FinTech SEO Trends for 2023

4 FinTech SEO Trends for 2023 | Robot-TXT

Search engine optimisation (SEO) is constantly evolving – and keeping pace is vital. We have outlined 4 top SEO trends for 2023 that are geared to the FinTech industry. These trends will be great additions to any FinTech digital marketing plan. Whether it’s for brand awareness, lead generation, education, or conversions. Let’s have a look Read more …

Search Intent

Search Intent

SEO is an important strategy to get more people to visit your site. By ranking high on Search Engine Results Pages (SERPs), you can attract more traffic to your website. This ultimately leads to more returning visitors. However, for your SEO efforts to be successful, you need to take search intent into account. In this Read more …

How to Align Content with Search Intent

How to align your web content with search intent

Search intent describes the purpose of an online search. It could be information based, transaction based, or someone could be searching for a particular website. Search engines like Google are constantly updating their algorithms to rank pages that provide the most relevant information according users’ search intent. Semantic search has evolved. This means that search Read more …

Short-tail Keywords

Short-tail Keywords

Whether you are formulating an SEO strategy or a PPC Strategy, targeting the right types of keywords will play a big part in the success thereof. When you are targeting the right keywords, your website will receive more views, more qualified traffic, and, ultimately, more conversions. Short-tail keywords form a fundamental part of any keyword Read more …

Identifying SEO Keywords

Keyword Research

SEO Keyword Analysis involves finding and analysing search terms that people enter into search engines and then using that data to improve a website’s page ranking, traffic and conversion for the identified term.

9 Types of Keywords Needed for SEO

9 Types of Keywords Needed for SEO

A successful SEO strategy is built on targeting the right types of keywords. Discover which keywords will work best to support your SEO goals.

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